Ice cream franchise —we all dream of having one maybe because we simply this sweet and icy treat. You can try and ask anyone what ice cream flavor they love and you’ll get unique answers and some interesting anecdotes. Far longer than anyone can remember, ice cream has been one of America’s favorite desserts. So it’s not a big surprise that a lot of ice cream franchise are sprouting up all over the place. It doesn’t take a genius to know that given the demand for ice cream, owning a franchise can be a lucrative business. Owning a franchise will probably be the best business move you make.
A brief background on ice cream franchise
At the turn of the 20th century, ice cream soda was a big hit amongst teenagers of the time. It was believed to be such an indulgent and sinful treat that it was even banned during Sabbath in some places. Once refrigerators became more affordable, the ice cream rapidly became a favorite all over the world. This was especially apparent once Baskin Robbins opened their ice cream franchise and made ice cream more available to everyone.
Popularity of ice cream, and consequently a franchise, increased when the amount of air added into the ice cream was boosted giving rise to soft ice cream. After this, there was indeed an explosion of forays into the ice cream franchise business.
First ice cream franchise
The first franchise was the Carvel franchise. Tom Carvel started selling ice cream using a broken down truck during the late 1920’s. In the late 1940’s, he expanded his business and created an ice cream franchise in the US. This only increased the demand for ice cream. It became a popular franchise opportunity.
Tips on investing in an ice cream franchise
A lot of the time, the excitement and enthusiasm of investors getting into the business can lead to their downfall. It’s a common mistake to be too frantic and rush into things. Read up on the ice cream franchise you are getting into. Do it one step at a time and ensure that you’re doing everything right. Whatever franchise it may be, the key is to dedicate a lot of time into understanding the business you’re entering.
- Market study
There are a lot of factors that you need to consider when investing in an ice cream franchise. But if there’s one thing you can’t afford to overlook, it’s the marketplace where you plan to situate your franchise. If you do your market study well enough, you will notice that the most successful ice cream franchise can be seen in busy areas. In some cases, some earn a lot more in a given time of year.
This does not mean that it will not do well all year round. But you also have to consider the fact that your franchise may not earn as much in the northern states as compared to the southern states. One trick you may want to consider is to place your ice cream franchise in a mall. This way, no matter the weather, people will be able to enjoy the icy treat since they’re protected from the weather especially in winter.
It can be a highly lucrative and fun way to do business. People from the US eat more ice cream in a year than any other nation. Around 98% of American households have ice cream in their freezers. This fact alone proves just how much an ice cream franchise is in demand.
So what are you waiting for? Try your hand. It is indeed a game- changer in any investor’s life.