Paid eZine ad can get you a long way when you want to earn more through internet marketing.
As an internet marketer, what is your advantage in having a paid eZine ad? It may not be clear as to how you can fully use your paid eZine ad. Do you have to sell your product directly to those subscribed in the eZine?
What you need to know to maximize a Paid eZine Ad
As for any advertisement, your paid eZine Ad should be able to catch the attention of the subscriber. The ad you put must be worth their time or else they won’t even bother to click on it. Apart from this, how sure are you that the subscribers to the eZine are those who click on and make a purchase? It is a bit risky to invest on a paid eZine ad without thinking that it may not work. So, how else can you make use of this?
If you are on a budget, you will definitely think twice of getting a paid eZine ad. But the truth is, you will surely get something positive out of it. You only have to use it the right way.
A paid eZine ad will help you increase those who sign-up to your mailing list. With the eZine probably selling a few ad spaces other than yours, you will still need to be creative and get the subscribers’ attention. You can do this by making a special offer to them. Offer them with a free trial of the product or service you have. It must be something that is risk-free. If you get the subscribers’ attention with this, make an exchange. Ask for their contact information to add to your mailing list in return.
It is advisable not to push the subscriber to make a purchase through your ad. Make it a gradual process. Your paid eZine ad will get subscribers from other eZines to subscribe to yours. You can then do a follow up through the sign up form. Do this while slowly building your mailing list. After you’ve built a trusting relationship, you can definitely make a sale from these prospects.