Starting a home business is definitely an unconventional route. Life is expected to be a conveyor belt of school, job, retirement, and having the freedom to do with whatever you’ve saved. If this is the same life you expect to have it is not surprising. You are one of the 95% of people who follow this route.
What’s shocking though is that in reality only 5% experience comfortable retirement. This means that people risk years of inadequate health care, pensions, family assistance their whole life just for this way of living. Sounds like a struggle doesn’t it?
Even in your community, the difference is apparent. Very few are considered successful retirees. If you know anyone who’s really independent most likely it was something they did on their own.
But how can you be financially independent? What’s available for you?
Well, you can win the lottery, inherit money, or maybe even live a life of crime. Still, your chances of true success remain slim.
There’s really one way to be truly financially independent and this is by starting a home business.
Here are some interesting statistics about self-employment:
In recent studies 22% of men, while 14% of women aged 65 and over are self-employed. Self-employment increases with age, some even jumped to opening a home business at age 65.
If you want to be part of the very few people who are successful at starting a home business don’t worry. With the internet leveling the playing field, you only need a good plan. Starting one online is so much easier to do compare to establishing an actual business address.
Starting is risky, but there are better chances of you succeeding than most. The thing is, people want to be rich, but are not convinced that starting a home business is good for them. Here are some of the common reasons I hear.
Top 10 reasons why some people refuse starting a home business
- “I don’t know anything about it.”
That is not true. What people fail to see is that it can be achieved by any person. There are a lot of people who are not business savvies. It is because of their vast capabilities that make their ideas work. When you’re starting a home business it’s not much about what you know. It is about how willing you are to solve people’s problems.
- “I don’t have the time.”
This is not a good excuse. Sure everyone is busy, but to say you absolutely have no time is wrong. Unless you are working 80 hours a week, you always have time for starting a home business online. Two hours a day surely isn’t too much time to spend.
- “I don’t have the money.”
If you have a brilliant idea, starting one doesn’t need to be expensive. In fact the internet has even made it possible to spend nothing on advertising expenses. That’s definitely less than spending thousands of money on a business establishment.
- “I’m not an expert.”
No matter what background you have or what course you took in college there’s probably something you know that others don’t. That gives you an edge among others. That makes you an expert. Do some research. You may be able to find something you know that others don’t. Use it as your stepping stone to starting a home business.
- “I don’t have a product.”
To start a home business is to start with two things: what to sell and who to sell them to. If you know what people want, you can succeed in starting one.
- “I don’t have what it takes to compete with others.”
Of course others may already be doing what you had in mind. Some might even be selling their products longer than you have. What can make you different is doing it better. If everyone is doing the same thing, find out how you can make yourself different.
- “Only those who tell you how to make money, makes money.”
If you’ve tried starting a home business before, this is probably something you can relate to. When you search the internet you find so many people promising you so many things. They offer to help you and change your business but they are not the only business out there. They are not the only successful ones you’ll find.
- “It’s not for me.”
Like I’ve said before, if you’ve opened up a business previously, this is probably your excuse. But maybe the failure is not due to fate, but due to taking different business opportunities. Some people who are starting a home business often forget that opportunities should only be taken once you’ve built your business from the ground up.
- “My business has to be the top search engine for me to succeed.”
Search engine positioning is not everything. If you’re internet savvy, you’ll find that there’s more it than you think. There are always other ways of gaining traffic to your site.
- “I don’t have a big budget for my ads.”
Nonsense. Starting a home business with zero advertising expense is possible. Small but successful online businesses are a testament to that.