Business cards, as its name implies, are pieces of paper that contain the formal information of an individual and his company. They are often on hand and shared during meetings, formal gatherings, to serve as an introduction and visual aid for the memory. Business cards used to simply contain just the name, address and contact details …
Marketing
Why You Should Use Promotional Magnets for your Business
Promotional magnets are one of the newest ways to advertise one’s business. Have you heard of success stories using promo magnets? Advertising as known to many marketers is a tried and tested way to bring your brand or your business out there to the crowd to your target market. And to advertise, one of the …
Marketing Plan: Do You Need To Change Yours?
Marketing plan is one of the most vital parts in a business. If you own a relatively new business, you may have to do a trial and error with your marketing scheme to see which strategies work and which don’t. In time, you would find a marketing plan that would do great wonders to your …
Marketing Effectively: Why Purpose and Vision Are Important
Marketing effectively is very crucial for any type of business. It is a key to attract a steady flow of customers and sales. This is especially true for new small businesses that need to make their products and services known and to draw in clients. What if you are a business owner who has so much …
Direct Mail: Is it Obsolete?
Direct mail is the process of mailing printed versions of letters, postcards and memos to a customer’s doorstep. It used to be the main method of getting news to a client. It was slow, quite expensive, and a bit tedious, but it definitely makes an impact. Receiving a direct mail creates a memorable experience that …
Self Marketing Techniques You Need To Practice Right Now
Self marketing techniques help you land your dream job or project. Self marketing is often called personal branding. It helps individuals improve their overall professional image and reputation, and advance their careers in the long run. Self marketing techniques work by using branding strategies to establish an image around an individual instead of around a …
3 Postcard Printing Tips for a More Effective Marketing
Postcard printing is one of the most popular business marketing tools today. Its popularity comes from three things. First is its success in making businesses known to their respective target markets, and motivating them to respond to the call. Second is its cost efficiency. Third, despite its being part of traditional communications technology, postcard printing …
Understanding Promotional Products and How They Work
Promotional products and advertisements are both used by companies to get the word out about their latest offerings. They are also used in disseminating information about various products. Between these two, however, promo products are preferred by small to large companies because of the benefits that go along with it. To give you an overview …
The Secrets to Better Marketing
Better marketing is the goal of every business. Who doesn’t want to be better in marketing – more products and services, more customers, more profit? But how do you really get to do better? Marketing is not a one-size-fits-all concept. It is more of a trial and error kind of thing. But where do you start …
Cost Effective Business Marketing: Scratch and Win Customers!
Cost effective business marketing means being innovative, strategic and new. One of the ways you can improve on your promotion of your business is by considering a non-traditional marketing strategy: scratch and win promotion! Scratch and win promotions are highly profitable, because they’re a cost effective business marketing strategy that is successful in reaching customers. …